OUTLINE
With the dramatic evolution of digital technology and the rapid penetration of social media, ADK has further evolved to embrace these changes to provide real-time future-facing solutions – solutions that will truly activate consumers.
From January 2019, ADK group transformed into a holding company structure with ADK Holdings Inc. (ADKHD) functioning solely as a pure holding company, and ADK Marketing Solutions Inc., ADK Creative One Inc., and ADK Emotions Inc. being operating companies affiliated with ADKHD.
ADK Marketing Solutions Inc. will be responsible for providing integrated solutions in the marketing field, focusing on communication and planning / buying of digital and mass media, and utilising marketing data.
ADK Creative One Inc., the product of a merger between the former Creative Solutions Sector of ASATSU-DK Inc. and ADK Arts Inc, will be a fully integrated creative company, providing one-stop solution to its clients, ranging from planning through production & implementation in the creative and promotion areas.
ADK Emotions Inc. will further demonstrate its uniqueness and strength in the content business and will firmly establish its foundation in the rights marketing business.
As a result, ADK group will become a collective group in which each operating company has its own expertise and strengths.
ADK Holdings Inc.
Formulation of group-wide strategies and
operating policies, management and
supervision of operating companies, and group
A pure holding company that provides back office
functions, etc.
ADK Holdings Inc.
| Company Name | ADK Holdings Inc. |
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| Company Address | 1-23-1 Toranomon, Minato-ku, Tokyo |
| Foundation | March 19, 1956 (foundation of ASATSU INC.) |
| Representative | Representative Director: Shinichi Ueno |
| Number of Employees | About 270 |
| Business Activities | Pure holding company providing overall group strategy and operational policies, management and direction of operating companies, as well as back-office functions to group companies |
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ADK Marketing Solutions Inc.
| Company Name | ADK Marketing Solutions Inc. |
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| Company Address | 1-23-1 Toranomon, Minato-ku, Tokyo |
| Representative | Representative Director: Shinichi Ueno |
| Number of Employees | About 1300 |
| Business Activities | Solutions company providing integrated proposals and executions to solve marketing issues, planning and buying of digital and mass media, data-driven marketing, etc. |
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ADK Creative One Inc.
| Company Name | ADK Creative One Inc. |
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| Company Address | 1-23-1 Toranomon, Minato-ku, Tokyo |
| Representative | Representative Director: Kenji Morinaga |
| Number of Employees | About 670 |
| Business Activities | Fully integrated creative agency providing one-stop service from planning, creative development, to execution/implementation in creative and promotional areas. |
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ADK Emotions Inc.
| Company Name | ADK Emotions Inc. |
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| Company Address | 1-23-1 Toranomon, Minato-ku, Tokyo |
| Representative | Representative Director: Takahiro Noda |
| Number of Employees | About 70 |
| Business Activities | Planning and producing of IP (Intellectual Property) business, including planning/production/import & export/sales of various content, and rights marketing for anime, etc. |
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